Last week, my colleague, Ken, and I presented at the MASA Conference for administrators. Our session was on 10 Reasons Why Administrators Should Use Web 2.0 Tools. Here is a link to our presentation wiki. Please feel free to offer ideas and suggestions on the off chance we are ever asked to do another similar session. Thanks.
The most important idea we tried to get across is that teachers need to see these tools being used in a professional capacity to begin to buy into the fact that these are important tools for their jobs. Administrators can create 21st Century Work Environments that model how these tools should be used. This would send a clear message that using these tools are strongly encouraged while also giving real world examples of how to use them. I hope the message got through!